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Branding Illustration UX/UI Design Web Design

Swishables

Client Swishables
Year 2025
Place New York
Swishables is a modern take on oral care—designed for people constantly on the move. As a portable liquid mouthwash in compact, single-use sachets, the product redefines freshness as something instant, accessible, and effortless. Widely embraced and celebrated by celebrities in the U.S., Swishables has positioned itself as a lifestyle essential within a fast-paced, image-conscious culture.
About the Project
For Swishables, a portable liquid mouthwash designed in compact, single-use sachets, I was responsible for the product visuals and UX/UI design—focusing on creating a fresh, modern, and highly functional digital experience that reflects the product’s convenience and sensory appeal.
Our Goal
The goal was to communicate freshness, portability, and ease of use through both the product imagery and the digital experience—positioning Swishables as an on-the-go essential for a fast-paced lifestyle.
Product Visual Design
I developed high-impact product visuals that highlight the refreshing and clean essence of the brand. Using elements like mint textures, water droplets, and subtle vapor effects, the imagery evokes a sense of instant freshness and purity. The dark background enhances contrast, allowing the product to stand out while reinforcing a sleek, premium feel.

UX/UI Experience
I designed the UX/UI with simplicity and clarity in mind, ensuring users can quickly understand the product, its benefits, and how it fits into their daily routine. The interface is clean, modern, and intuitive—guiding users effortlessly through the experience while maintaining a strong visual identity.

Optimized & Impactful
The design approach balances aesthetic appeal with functionality, creating a seamless experience across devices. Every touchpoint was crafted to reinforce the product’s core value: freshness, convenience, and portability in a compact format.

Final Approach
The result is a visually striking and user-focused experience that clearly communicates Swishables’ core value—freshness on the go. By combining high-impact product imagery with a clean and intuitive UX/UI, the project elevates the perception of a simple everyday product into something modern, convenient, and desirable.
Every element was designed to reinforce the brand’s promise of portability and instant refreshment, creating a seamless connection between the product and the digital experience. Ultimately, the work positions Swishables as a smart, lifestyle-driven solution for users who value simplicity, design, and functionality in their daily routines.