What is Atmosphere?
Atmosphere is an innovative and immersive brand dedicated to providing high-quality cannabis products in engaging and authentic environments. We create spaces that inspire connection, spark creativity, and enhance the well-being of our community. Atmosphere is a place where individuals of all ages are welcome to explore, learn, and enjoy unique experiences.
Objective of the Project
The objective of this project is to refresh Atmosphere's identity by modernizing its visual elements, defining typography, and enhancing the brand's futuristic appeal. By utilizing attractive gradients and space-inspired colors, the new design aims to create a captivating and contemporary look. This project seeks to maintain the core values of the original brand while introducing a bold and sophisticated identity that resonates with a wider audience, making Atmosphere a standout destination in the modern retail landscape.
Vision
Our vision is to establish Atmosphere as a national brand with multiple locations and a robust e-commerce platform. We aim to create unique, speakeasy-style retail experiences that intrigue and invite curiosity, offering consumers a special place where they can feel connected and valued.